The HTA Mystery Shopper service is available for all HTA member garden centres, retail nurseries and garden shops at very competitive prices. Our 2012 service has been extended to enable you to explore your companies performance across all customer channels, in store, telephone, email and online.
Bespoke your questionnaire…
Each standard mystery shop now includes the option to include two of your own bespoke questions to test out the effectiveness of your promotions.
Is your online presence working hard for you…
Many of our retailers are finding that social networking sites such as Twitter and Facebook plus their own company websites are highly effective in raising customer awareness of their promotions. Why not arrange mystery shopping sessions for your online customer channels to test if that is so. How easy is it to contact you? How well do you solve your customers issues over the phone or by email? A mystery shop can inform you objectively and target your next improvement activity.
See your service in action…
We now offer video mystery shopping, where a visual record is made of the visit giving you a real time view of your customer service in action. This is a great way to explore how your customer navigates your store, how effective your displays are in catching the customer’s attention and how good you are at securing their purchase.
Reports available online, all the time…
The new reports are attractive and display information in a more user friendly way. The system is always on, so no more hunting through emails to find last months report, it’s all easily available to print out and show to your teams when you want it, a sample of the report can be seen in our brochure.
To book your store's mystery shop download the brochure and booking form below, call 0118 930 3132 or email BD@the-hta.org.uk